American Journal of Applied Psychology

Volume 7, Issue 3, May 2018

  • The Impact of the Culture on User’s Emotional Response

    Fekry Gamal, Abd Elnaby Abo Elmagd, Tamer Yousif

    Issue: Volume 7, Issue 3, May 2018
    Pages: 44-49
    Received: 8 May 2018
    Accepted: 21 June 2018
    Published: 11 July 2018
    Abstract: The main interest of the industrial designer has become acquiring user’s satisfaction. One example of this interest is studying the cultural environment of the society that users live in. And how the culture would affect user’s usage behavior, acceptance and emotional responses to the product. Cultural values play an essential role in every human l... Show More